Glam Beyoncé for her new campaign Tiffany & Co. is a major comeback

beyonce turns the clock back.

Tiffany & Co. sparked some serious Queen Bey nostalgia with the release of its ‘Lose Yourself in Love’ campaign starring the 41-year-old.

In one of the images, Beyoncé smolders in front of the camera, modeling a Tiffany HardWear necklace created especially for the campaign. The Grammy winner’s retro-glam look, complete with sleek cat-eye liner, quickly drew comparisons to her face 2011 Clip “Countdown”. from her 4 album. Even the pose used in the campaign mirrored the moment in the music video.

Outstanding images taken Mason Pooleit’s about “celebrating individuality, love and universal connection,” according to Tiffany & Co.

As a longtime spokesperson for the luxury brand, Beyoncé is “honored to explore even more deeply how wonderful our connections are when we truly celebrate relationships and the importance of the love we have for ourselves as individuals,” she said in a statement to E! News.