Ariana Grande’s Hair Evolution Proves She’s a Beauty Chameleon

We hair for Ariana Grandethe beauty of transformations.

The pop star recently reminded fans that her signature ponytail is simple one the famous look she is known for. To launch her new body care collection God Is a Woman, the singer shared a rare look at her natural curls.

In a video campaign posted on Instagram Reels On August 21, Ariana showed off her long, curly hair, running her fingers through wet locks. She also bared it all with no makeup for the ad.

“I’m so excited and proud of this step and everything we’ve created so far,” she wrote in part. “It never gets old for me when people tell me they love our fragrances, or when I smell them on someone and they say ‘thanks, that’s yours!'”

Recently, the Grammy winner has opted for a more low-key style, demonstrating a “less is more” approach to her routine.